With their Google Ad Grant, Nevada HAND uses search marketing to connect low-income seniors and working families with affordable housing across Southern Nevada.

They focus on keywords like affordable housing Las Vegas, senior apartments Nevada, and family housing Clark County. Those ads guide people to application portals, on-site service offerings, and community engagement programs tailored to resident needs.

In FY 2023, Nevada HAND reported over $70 million in total revenue, driven by the development and management of more than 30 affordable housing communities. These communities serve over 8,000 residents and include integrated supportive services that promote health, financial wellness, and educational achievement.

Founded in 1993, Nevada HAND has become the state’s largest nonprofit developer of affordable housing that help individuals and families achieve long-term stability.

Want to do it like Nevada HAND? Work with Owners Media to get started with your Google Ad Grant

Below is a preview of their actual ads with sample keywords which have helped to drive much of the traffic to their properties.